A SHELVING SYSTEM
IN MOTION
This project for AKABA focused on HIKA, a modular shelving system designed by Jorge Pensi Design Studio, whose intuitive structure naturally lent itself to animation. The video concept was built around a system of horizontal and vertical transitions, using transparency to subtly fade components in and out, creating a effortless sense of movement and customisability.
Exploring various configurations and material finishes, the animation highlights the system’s flexibility functional versatility and refined aesthetic.
Exploring various configurations and material finishes, the animation highlights the system’s flexibility functional versatility and refined aesthetic.
sound design SECRET SWIMCLUB